Client Name
Impact Global
Consultant-IGC
Category
Digital MarketingIndustry
Education ConsultantDuration
Jan 2021-Dec 2022Location
Dhaka, BangladeshIGC strives to help students to reach their desired country, assisting them in every step of completing a study permit application and even after that. They try to build a lifelong relationship with students and make their study overseas dream into reality. They are a professional education consultant offering expertise in bridging prospective students and leading universities' programs.
- Branding
- Content Development
- Marketing Strategy
- Digital Marketing
- Logo Design
- Brand Guideline
- Graphic Design
- Web Design & Development
Clearly, our main focus was on generating enough traffic and leads. We used the most effective way to leverage from social media is to integrated marketing and sales efforts. Sharing behavioral data and interaction levels with leads on social media by using creating good content, it helps the sales team define a custom, personalized customers journey from them which target customer are more likely to converted on.
PROCESS
Working collaboratively with brands and agencies worldwide. Designing and developing websites and applications with a focus on interaction, motion and visual experience.
EXECUTION
We build awareness using the 6 key online marketing techniques and encourage interactions on social media to help generate leads for future. After that, using retargeting, nurturing and conversion rate optimization to remind and persuade audience to take service through phone call and face to face communication
RESULTS
Large number of students in Bangladesh is increasingly becoming aware of the brilliant opportunities to study abroad. In order to pursue higher education overseas, the young and aspiring students of Bangla desh must possess clarity of the global universities and educational institutions that offer courses and post-study opportunities that best match their requirements and areas of interest.
